CITISE

Nikita Veselov, Yury Morozov

THE IMAGE OF THE ANTI-VACCINATIONIST IN THE MEDIA (BASED ON CONTENT ANALYSIS)

UDC: 316.353

Annotation. The world is currently experiencing a COVID-19 pandemic. Although 7 different vaccines have been developed so far, the rate of vaccination in some countries, including Russia, remains low. There is a real division in society between opponents and supporters of vaccination. At the same time, the media, which has become the main platform for both sides to speak out, can become an instrument of discrimination. The purpose of this study is to analyze the anti-vaccine image created by the media at this time, based on the results of a sociological survey. The study was conducted by content analysis method during the period of social restrictions imposed by the state authorities in connection with the new coronavirus infection by content analysis method. The content analysis form included semantic units associated with the word “anti-vaccination”.The novelty of the study is as follows. It was determined that there were many more mentions of anti-vaccinationists in 2020 and 2021 than in 2018. It was recorded that the most common semantic units were “anti-vaccinationist”, “anti-vaxxer” and “anti-vaccinator”. There are more women authors covering this topic than men. It is revealed that the predominant number of authors are columnists, followed by non-professional journalists. The authors associate the prospects for further research with sociological monitoring, the possibilities of which will allow us to study the dynamics of the number of anti-vaccinators, as well as their moods.

Keywords: vaccination, medicine, media, infection, anti-vaccinationist.

Literature.

  1. Briko N. I. Assessment of the attitude to immunoprophylaxis of various population groups of the Russian Federation / Briko N.I. et al. // Journal of Microbiology, Epidemiology and Immunobiology. 2017. № 2. Р. 98 -103.
  2. Vaganov N. N. The race for the figure / N. N. Vaganov, A. V. Ivanov // Statuspraesens. Pediatrics and neonatology. 2020. № 1(66). Р. 36-43.
  3. Evseev V. O. Living space as a factor in the formation of national mentality//Scientific notes of the Russian State Social University. 2010. № 7 (83). Р. 12-20.
  4. Ilyina S. V. About preventive vaccinations, infectious diseases and the measure of responsibility // Pediatric pharmacology. 2016. № 13(3). Р. 285-288.
  5. Kargapolova, E. V. Institutional and regulatory component of management modernization in the region / E. V. Kargapolova, N. V. Dulina // Bulletin of the Eurasian Academy of Administrative Sciences. 2017. № 1(38). Р. 49-56.
  6. Krasnov D. F. Anti-vaccination movement / D. F. Krasnov, A. S. Reshitova // Synergy of Sciences. 2019. № 42. Р. 335-344.
  7. Koshkin A. P., Kargapolova E. V., Davydova Yu. A. Results Of A Sociological Study Of “Self-Preservation Behavior Of Residents Of The Moscow Agglomeration”//Certificate of registration of the database 2021621167, 01.06.2021.
  8. Lushavina A. A. Anti-vaccination as a new social phenomenon in Russia // Bulletin of Young scientists and specialists of Samara State University. 2016. № 1(8). Р. 90-97.
  9. Matz A. N. Anti-vaccination skepticism as a socio-psychological phenomenon / A. N. Matz, E. V. Cheprasova // Epidemiology and vaccination prevention. 2014. № 5(78). Р. 111-115.
  10. Matz A. N. Vaccinoprophylaxis “with an individual approach” as an anti-vaccination PR move / A. N. Matz, E. V. Cheprasova // Epidemiology and vaccination prevention. 2012. № 6(67). Р. 69-71.
  11. Matz A. N. To Doctors about the anti-vaccination movement and its fictions in the media // Pediatric Pharmacology. 2011. № 6. Р. 12-35.
  12. Matz A. N. Modern origins of anti-vaccination fabrications and ideology // Epidemiology and vaccine prevention. 2013. № 3(70). Р. 90-97.
  13. Nemchinov V. M. Student of megapolis in the conditions of the newest digital transformation // V. M. Nemchinov, E. V. Kargapolova, Yu. A. Davydova, S. V. Kargapolov // World of Psychology. 2021. № 1-2 (105). P. 154-169.
  14. Nizameeva I. I. Brief analysis of the prevalence of antitreponemal beliefs among parents of students and the pedagogical methods of dealing with antirevisionism // NOVAUM.RU. 2018. № 14. P. 294-297.
  15. Pashinyan I. A. Content analysis as a research method: advantages and limitations // Scientific journals: problems and solutions. 2012. № 3. Р. 13-18.
  16. Perminova V. A. Vaccinations in the information society // Sustainable development of science and education. 2019. № 8. Р. 111-117.
  17. Semin D. A. Immunoprophylaxis as a technology for preserving the quality of life of the population / D. A. Semin, T. G. Snegireva // International Student Scientific Bulletin. 2020.№ 2. Р. 1-5.
  18. Tulchinsky G. V. Public discourse in the context of the coronavirus pandemic: The return of parresia // Society. Communication. Education. 2020. № 2. Р. 4-29.
  19. Ushkova E. L. Understand distrust of vaccines: from distortions of perception to acute debates // Social and Humanitarian Sciences. domestic and foreign literature. Episode 11. Sociology. 2021. № 2. Р. 117-127.
  20. Fesikova O. V. Stereotypes and pseudoscience as a brake on the development of society / O. V. Fesikova et al. // Trends in the development of science and education. 2020. № 61-14. Р. 87-91.
  21. Shayakhmetova L. A. Pseudoscience: A philosophical view // Bulletin of the Perm State Humanitarian Pedagogical University. Series No. 3. Humanities and Social Sciences. 2020. № 2. Р. 31-36.
  22. Dube E. Vaccine Hesitancy, Acceptance, and Anti-Vaccination: Trends and Future Prospects for Public Health // Annual Reviews. 2021. Vol. 42. № 42(1). P. 175-191.
  23. Germani, F. The Anti-vaccination info demicon social media: A behavioral analysis // Plos one. 2021. № 16(3). P. 1-14.
  24. Johnson N. F. The online competition between pro- and anti-vaccination views // Nature. Vol. 582. 2020. P. 230-233.